M3M Group has announced a ₹2,100 crore investment to develop Jacob & Co. branded ultra-luxury residences in Sector 97, Noida, marking the international luxury brand's debut in India's residential real estate market with homes priced between ₹14-25 crore.

M3M Group plans to invest ₹2,100 crore in an ultra-luxury housing project in Noida under the Jacob & Co brand, offering 250 premium residences priced between ₹14-25 crore with projected revenues of ₹3,500 crore over three years.