Anarock Embarks on a Transformative Journey with Rs 200 Crore Boost from 360 ONE Asset

Anarock, a frontrunner in India's real estate services, has secured a monumental investment of approximately Rs 200 crore from 360 ONE Asset Management, formerly known as IIFL Asset Management. As part of the esteemed 360 ONE group, which manages over $54 billion in assets, this infusion of capital marks a significant milestone for Anarock. It paves the way for an enhanced technological framework, rapid growth, and the introduction of groundbreaking innovations aimed at solidifying its leadership in the competitive landscape.

Strategic Investments for Future-Proof Growth

Under the guidance of Anuj Puri, Anarock's Chairman, the company is poised to redefine the real estate sector. "With this investment, we're setting the stage for a future where innovation and growth go hand in hand. Our focus will be on expediting our expansion plans and refining our proptech platforms, which have already revolutionized real estate marketing. The real estate sector's contribution to India's GDP is anticipated to grow significantly, offering us a unique opportunity to capture new business avenues and contribute to the industry's projected valuation of over USD 1 Trillion by 2030," Puri stated.

A Partnership Rooted in Technological Prowess

Sameer Nath, the Chief Investment Officer and Head of Venture Capital & Private Equity at 360 ONE Asset, highlighted their admiration for Anarock's technological advancements and innovative solutions. Rohin Shah, Director & Co-founder of Anarock, reflected on the strategic alignment with 360 ONE Asset, emphasizing a shared vision for pioneering change in real estate consulting and technology.