Puravankara's ₹1,000 Crore Joint Development Agreement Brings Ultra-Luxury Housing to East Bengaluru's IT Corridor

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  • 11th Jul 2025
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Puravankara's ₹1,000 Crore Joint Development Agreement Brings Ultra-Luxury Housing to East Bengaluru's IT Corridor
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Real estate developer Puravankara Group announced that it has secured a strategic Joint Development Agreement for a premium 5.5-acre land parcel in Balagere, East Bengaluru, with project valuation exceeding ₹1,000 crore. The company revealed that the development would encompass approximately 0.83 million square feet of saleable area, with the project launch scheduled within the next six to nine months.

Strategic Location Targets Tech Professionals

Company executives highlighted that the chosen location offers strategic positioning near major IT hubs with robust social and physical infrastructure. The development represents Puravankara's continued focus on luxury housing markets in Bengaluru, targeting discerning buyers seeking premium accommodation.

Managing Director Ashish Puravankara stated that the project's scale and prime location create ideal conditions for an ultra-luxury offering. He emphasized that this development would cater specifically to buyers with refined preferences in the city's growing real estate landscape.

Joint Development Model Drives Growth Strategy

CEO South Mallanna Sasalu explained that the Joint Development Agreement model represents a capital-efficient approach to expansion. He noted that this strategy enables reduced project risk while facilitating faster inventory uptake, aligning with the company's sustainable growth objectives.

The announcement follows Puravankara's recent expansion activities in Bengaluru, including a 3.63-acre acquisition on Kanakapura Road valued at over ₹700 crore. The company also secured a joint venture for a 24.59-acre plot in North Bengaluru with an estimated value of around ₹3,300 crore, demonstrating its commitment to upcoming real estate projects in Bangalore.

Expanding Portfolio Strengthens Market Position

Industry analysts noted that this East Bengaluru project further consolidates Puravankara's robust presence in the metropolis. The development adds to the company's impressive portfolio of over 90 completed projects spanning more than 53 million square feet across nine cities nationwide.

Company data indicates that Puravankara maintains a substantial land bank of approximately 25 million square feet, with an additional 37 million square feet currently under development. This extensive pipeline positions the developer strongly in India's luxury housing market in 2025, where demand continues to show resilience despite market challenges.

The timing of this announcement coincides with Bengaluru's continued emergence as a premier destination for real estate investment, particularly in the luxury segment. The city's status as India's Silicon Valley with 1 million tech workers continues to drive demand for premium housing options.

Market observers suggest that Puravankara's strategic focus on high-growth micro-markets in Bengaluru reflects broader trends in the real estate sector, where developers are increasingly targeting specific demographic segments with tailored offerings. The company's approach aligns with growing investor interest in commercial real estate investment opportunities in Bangalore.

Disclaimer: This news article is based on publicly available information and press releases. While every effort has been made to ensure accuracy, readers are advised to verify details independently before making any investment decisions. The information presented should not be construed as financial or investment advice. Market conditions and project timelines are subject to change without prior notice.


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