Prabhas and Mahesh Babu Decline ₹25 Cr Real Estate Ad to Protect Public Image

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  • 31st May 2025
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With the rising popularity of Tollywood across India, Telugu superstars have become hot favourites for brand endorsements. Yet, actors like Prabhas and Mahesh Babu are turning down even multi-crore offers—especially from the real estate sector—amid growing concerns over brand reputation and public trust.

Pan-India Push Brings Tollywood Stars to the Forefront

While Bollywood icons such as Shah Rukh Khan and Akshay Kumar have long dominated advertising campaigns, the expansion of the pan-India entertainment market has shifted focus toward Telugu cinema. Stars like Allu Arjun, Mahesh Babu, and Ram Charan are now being actively courted by brands looking to tap into their massive following.

Prabhas Rejects ₹25 Crore Offer for Real Estate Ad

Despite being one of the biggest names in Indian cinema, Prabhas has consistently stayed away from advertising. Recently, a leading real estate firm reportedly approached him with a staggering ₹25 crore offer for a three-day ad shoot. The actor, currently busy with projects like Raja Saab, Fauji, Spirit, Salaar 2, and Kalki 2, declined the offer without hesitation, citing a lack of interest in commercial endorsements—particularly from sectors like real estate which come with inherent risks.

Mahesh Babu Also Declines Over Image Concerns

Following Prabhas’s refusal, the same company approached Mahesh Babu, who has an impressive record of brand collaborations. However, Mahesh too turned down the offer, reportedly worried that any future issues with the project could tarnish his carefully maintained public image.

Caution Rooted in Past Controversies

The actors' cautious stance stems from prior instances where celebrities faced backlash for endorsing real estate brands that later collapsed or became entangled in legal trouble. Such experiences have made stars more selective, especially in sectors like real estate where consumer grievances are common.

Putting Reputation Before Revenue

Industry insiders suggest that both Prabhas and Mahesh Babu are sending a strong message: reputation matters more than a paycheck. In an age where public perception can change overnight, the actors seem committed to endorsing only those brands that align with their values and credibility.

Disclaimer: This news article is based on public reports and industry insights. It does not intend to speculate or comment on personal choices or brand affiliations of any individual mentioned.


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